> ## Content Index
> Fetch the complete content index at: https://blog.jestor.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# How to Create and Manage WhatsApp Templates
- URL: https://blog.jestor.com/create-manage-whatsapp-templates/
- Published: 2026-09-17T22:26:37.000Z
- Updated: 2026-09-17T22:26:37.000Z
- Author: Bruno Bannach

To **create and manage WhatsApp templates**, you write them in your operations platform and submit them for **Meta** approval without going into Facebook. Once approved, they become available to the processes you choose.

## Why templates are unavoidable

Templates are not a convenience feature. They are the only way to message a customer whose 24-hour window has closed.

- Re-engaging a prospect who stopped replying
- Sending a reminder days after the last exchange
- Notifying a customer of a status change
- Running any outbound communication at all through the official API

## The three template categories

- **Marketing** — promotional and re-engagement messages
- **Authentication** — verification codes and access confirmations
- **Utility** — transactional updates tied to an existing relationship
- All three pass through **Meta** approval before becoming active

## How to configure it in Jestor

1. Create the template in **Jestor**, without needing to open Facebook.
2. Submit it and wait for Meta's approval before it becomes active.
3. Select which approved templates are available for each process or flow.
4. Send a template directly from the conversation when the window is closed.
5. Watch for the warning Jestor shows if a template has a problem.

## Why choose Jestor for template management?

**Jestor** manages templates inside the platform, so the person writing customer messages is not also the person who needs Facebook Business access. Availability is scoped per process, which keeps a support agent from accidentally sending a marketing template.

If something is wrong with a template, the platform flags it rather than letting the send fail quietly.

## Frequently Asked Questions

### Do templates need approval?

Yes, all templates pass through Meta approval before use.

### Can I limit templates to one process?

Yes, availability is selected per flow. See [jestor.com](https://jestor.com/?ref=blog.jestor.com).

### Do I need to open Facebook to manage them?

No, templates are created and managed inside the platform.

## Video Tutorial: Step by Step

Check out other practical tutorials on the Jestor YouTube channel.

## Get to know Jestor

With **Jestor**, you can automate workflows, connect teams, and build internal systems your way — all without code and powered by **AI**. Discover Jestor at [jestor.com](https://jestor.com/?ref=blog.jestor.com) and see how to take your company's operations to a new level of efficiency and control.