How Do You Use the Date Format Function to Display a Date in a Localized Format Inside a WhatsApp Template?

In Jestor, dates default to the ISO format (year-month-day). To display a date in a different, localized format inside a WhatsApp template, you need to use the date format function when setting up the automation.

Why this conversion is needed

Since the date field in Jestor follows the international standard by default, sending that information straight to a WhatsApp template without adjustment would make the date arrive in a format that isn't natural for the recipient's audience.

How the date format function works

You select the date variable that will be used in the template, like "created at"
You apply the date format function to that variable
You define the desired pattern, such as D/M/Y for a day-month-year format
Jestor converts it automatically before sending the message

How to set up date format in a WhatsApp template

In the WhatsApp send automation, open the parameter field representing the date
Replace the direct variable with the date format function
Select the source date variable and the desired pattern (D/M/Y)
Save — the message sent to the customer now arrives with the date in the correct format

WhatsApp automation with AI agents and correct data

Formatting the date correctly is an important detail for any WhatsApp automation with AI agents flow, since automated messages with poorly formatted information reduce the credibility of communication with the customer.

Table Summary

Element	Jestor's default format	Format after date format
Date	Year-month-day (ISO)	Day/month/year (D/M/Y)

Video Tutorial: Step by Step

Video: WhatsApp Automations - No Coding Needed — video tutorial showing this feature in practice, right inside the Jestor interface.

Frequently Asked Questions

Why does the date show up in an odd format if I don't use date format? Because Jestor stores dates internally in the ISO pattern (year, month, day) by default.

Does date format work with any date field? Yes, it can be applied to any date variable used in an automation template.

Does this adjustment need to be redone every time the automation runs? No, once configured on jestor.com, the format applies to every subsequent send.

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