What Is a Good Way to Plan New Product Launches Between Design and Production?

A good way to plan new product launches between design and production is to run each launch as a project with phases — concept, design, prototype, pilot run, launch — define the criteria to pass each phase and give design, production, purchasing and sales one shared timeline.

In Jestor, launches are projects with tasks, gates and a Gantt view that every team can follow.

Why do product launches stall?

Design finishes a product and hands it to production, which discovers that tools, materials or processes are not ready.

Purchasing learns about new components late, and sales announces dates that cannot be met.

Each team works on its own schedule.

What problems does launch planning solve?

  • Production problems discovered after design is finished
  • Late purchasing of new components
  • Sales promising unrealistic dates
  • No clear criteria to move forward
  • Repeated mistakes in each launch

How do I plan a launch in Jestor?

  1. Create a launch project with phases and owners.
  2. Define gate criteria for each phase, such as prototype approved.
  3. Add tasks for design, production, purchasing and sales.
  4. Show the timeline on a Gantt view.
  5. Record pilot run results before releasing to full production.

PhaseGate criteria
ConceptTarget cost and market defined
DesignDrawings and BOM approved
PrototypePrototype tested
Pilot runProcess and quality confirmed
LaunchStock and sales materials ready

How do I involve production early?

Including production reviews in the design phase catches problems with tools, tolerances or materials before they become expensive.

Pilot runs confirm the process with real conditions.

Why use Jestor for product launches?

  • Launch projects: the Project Management solution in the Jestor templates includes Gantt and tasks.
  • Gate criteria: phases approved with clear conditions.
  • Shared timeline: every team sees the same plan.
  • Lessons recorded: improvements for the next launch.

Reusing the launch project as a model makes each new product faster, with known tasks and realistic durations.

This is how you plan new product launches between design and production with fewer surprises.

Frequently Asked Questions

Can I see the launch on a timeline?

Yes. Jestor project management includes a Gantt view.

Can I get free setup help?

Yes. The Jestor team helps at no cost at jestor.com.

Can phases require approval?

Yes. Button validations can require gate criteria before moving on.

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