Product Data Management: Organizing information (Master Data) before publishing
To prevent products from going live with wrong photos or incomplete descriptions, the solution is to centralize information creation in a database like Jestor. Unlike the ERP (which only takes name and price), Jestor allows Marketing, Purchasing, and Photography to work together to create the "Perfect Product."
The "Spreadsheet Registration" problem
Registering a product involves many departments:
- The Buyer has technical data.
- Marketing writes persuasive copy.
- The Photographer has high-res images. Circulating a spreadsheet via email creates errors. The result is e-commerce selling products with the wrong photo.
The Registration Flow in Jestor
Jestor acts as your e-commerce "kitchen." It's where the product is prepared.
- Clear Stages: Create a Registration Kanban: "New" > "Waiting for Photo" > "Waiting for Copy" > "Review" > "Ready for Site."
- Collaboration: The photographer uploads images directly to the product card. The copywriter writes the text in the same place.
- Approval: The manager validates everything. Only when the card is "Ready" does the team upload it to Shopify/VTEX.
Frequently Asked Questions (FAQ)
Does this replace a PIM (Product Information Management)? For companies that don't want to pay a fortune for Akeneo, Jestor works as a lightweight and flexible PIM, ensuring information is centralized and correct.
How does it help with file management? Instead of photos lost in Google Drive, images are attached to the product record (SKU) insideJestor, making search easy.
Can I export to Excel? Yes. When products are approved, you export a clean, standardized CSV to import into your e-commerce platform.
Conclusion
With Jestor, you ensure product information quality, eliminating rework and increasing sales conversion.
Organize your product data:https://jestor.com/