ProductOps: How to Turn Feedback into a Product Roadmap

The most valuable resource of a tech company isn't code; it's the Voice of Customer (VoC). If a client asks for a feature on a Sales call and another asks for the same thing in a Support ticket, this info needs to meet. ProductOps structures feedback channels so engineering builds products that are already sold.

The Pain Repository

You don't manage feedback in Slack channels. Feedback needs to be tagged, quantified, and prioritized based on the revenue of the client who asked.

The Product Brain in Jestor

This is where Jestor acts, aligning the whole company to Product:

  • Single Feedback Button: Create an internal Jestor form where any employee (Sales rep, CS, Agent) logs the "Client Pain." The card enters a unified Product database.
  • Prioritization Matrix (RICE): The product manager evaluates the list in Jestor and uses formulas (Reach, Impact, Confidence, Effort) to give a mathematical score to each request. The highest ROI goes to the top.
  • Close the Loop: When engineering finally launches the feature, Jestor automatically emails all clients (and reps) who had asked for it back then: "You asked, we built it!".

Frequently Asked Questions (FAQ)

Does this mess up the Devs' Jira/Github? No. Jestor is the "Discovery" and Prioritization phase. When the feature is approved, Jestor pushes the task via Webhook to the Jira execution backlog. MeetJestor.

Can we use AI to analyze feedbacks? Excellent use case. Embedded AI in Jestor reads open client texts and auto-groups them by topics (e.g., #UX, #Slowness).

Can clients vote on features? Yes, create a Public Portal (Roadmap) where the community votes on what should be built next.

Conclusion

With Jestor, it is possible to automate workflows, connect departments, and create internal systems your way, all code-free and AI-supported.

Discover Jestor and learn how to take your company's management to a new level of efficiency and integration.